We were honored to collaborate with Goodyear, the parent brand of Mickey Thompson Tires, on a series of impactful projects for the PRI SHOW in Las Vegas. We delivered a comprehensive suite of branded solutions, including huge co-branded truck wraps, PRI event graphics, 160ft of dynamic LED wall graphics, custom display designs for staircases, and interactive LED screens. The co-branded Goodyear/Mickey Thompson trailers were a standout project, and we take great pride in contributing to the visual presence of such a prestigious American tire brand.